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Miranda May Kerr (/kɜːr/; born 20 April 1983) is an Australian model. Kerr rose to prominence in 2007 as one of the Victoria’s Secret Angels. Kerr was the first Australian Victoria’s Secret model and also represented the Australian department store chain David Jones. Kerr has launched her own brand of organic skincare products, KORA Organics, and has written a self-help book.
Kerr began modelling in the fashion industry when she was 13, winning the 1997 Dolly magazine model search competition. Since 2008, Kerr has consistently ranked on the Forbes list of highest earning models.
2013–present: Continued success
In March 2013, negotiations to renew her five-year contract with David Jones “fell through,” leading to a peaceful split between the two parties. The following month, it was reported that Kerr’s three-year, $1-million contract with Victoria’s Secret was not being renewed. Anonymous sources claimed Kerr had a “difficult reputation” and was not “a big seller for VS”; however, Kerr’s camp stated she was unable to commit the necessary time to the brand. In response, Victoria’s Secret chief marketing officer Ed Razek stated he had already invited Kerr to walk in that year’s fashion show. Kerr headlined the April issue of Vogue Australia and the July issue of Vogue Korea.
She was ranked No. 2 in Forbes 2013 list of the world’s highest-paid models, with estimated earnings of $7.2 million, which is $3.2 million more and a jump of five places in the list from the previous year. In October, Kerr was named the face of Austrian crystal house Swarovski for their fall 2013 campaign, and that December she starred in social shopping website ShopStyle’s first national campaign.
In February 2014, Kerr became the face of Swedish clothing brand H&M. She then featured in high-profile campaigns for Reebok and Wonderbra. In March, Kerr opened and closed for Sonia Rykiel at Fall/Winter Paris Fashion Week. On 22 April 2014, Kerr released her first single online, featuring her and crooner Bobby Fox, in a cover of Elvis Presley’s “You’re The Boss”. In July, Kerr became the face of the Escada fragrance, Joyful, attending the launch at the brand’s flagship Munich store. Kerr modelled for the covers of the May issue of Vogue Taiwan and the July issue of Vogue Australia. She was among the 50 models on the September cover of Vogue Italia, celebrating the magazine’s 50th anniversary. She was also prominently featured in the November, 15-year anniversary issue of Vogue Japan, shot by Mario Testino. Kerr ranked No. 3 on the 2014 Forbes list of highest earning models, earning an estimated $7 million.
Kerr was the cover model for the February 2015 issue of American Harper’s Bazaar, shot by Richardson. She also covered the March issue of Australian Harper’s Bazaar, shot by Kai Z Feng. In July, Kerr designed a jewelry line with Swarovski, having served as the face of the brand since 2013. Kerr spoke of the collaboration, “I wanted it to be reflective of myself and my personality and who I am. And [Swarovski] really let me have full creative control. I knew what I wanted. I wanted it to be fine, and delicate and have meaning, and hopefully, inspiration.” Kerr ranked No. 6 on the 2015 Forbes list of highest earning models, earning an estimated $6.5 million. She then appeared on the December cover of Vogue Thailand, the first Australian model to do so. She was also shot by Doug Inglish in a short video as part of LOVE’s annual advent calendar.
Kerr began 2016 fronting Riccardo Tisci’s Spring/Summer campaign for Givenchy, alongside models including Joan Smalls, Natalia Vodianova and fellow Australian, Gemma Ward. Her January/February cover for Australian Harper’s Bazaar sparked controversy, depicting a nude Kerr under the cover line “What Lies Beneath.” The cover was later pulled from the national supermarket chain, Coles. In March, Kerr was announced as the face of Joe Fresh’s fall campaign. She also featured on international covers of Elle, Harper’s Bazaar, Madame Figaro and L’Officiel. In June, she opened Jeremy Scott’s Resort 2017 show for Moschino, alongside veteran models including Devon Aoki and fellow Victoria’s Secret Angels Chanel Iman and Alessandra Ambrosio. The same month, Kerr filmed a guest mentor role on cycle 10 of Australia’s Next Top Model. Kerr ranked No. 10 on the 2016 Forbes list of highest paid models, earning an estimated $6 million.
In February 2017, Kerr featured in a commercial for Buick, alongside Cam Newton, which aired during Super Bowl LI. In July, she appeared in a video campaign for Louis Vuitton entitled Connected Journeys, celebrating the launch of the brand’s Tambour Horizon smartwatch, which also featured celebrities including Jennifer Connelly, Doona Bae, Jaden Smith and Catherine Deneuve.